Blogging For Advocacy
Welcome to me in this new world of blogging which is not just intending for information share but to advocate the people about our surrounding condition and also to find the solutions for those problems and injustices regarding the issues of SHR and HIV/AIDS .
Blogging for advocacy is just new for me so I think that first knowing about this would be better to deliver my experience and research. So during this I had gone through some research about how could we advocate using blog and what should it require? So I tried to concise my findings so that it could may help for others as well.
Blog advocacy is using a blog to raise voice and make aware to the respondent about the situation of injustice. Blogging is a cheap and easy way to create a web site that addresses a particular an issue. Blogs have pre-existing templates that give the site a professional feel. They are also fairly easy to personalize with your own header graphic, colors, and fonts. Also, most blog platforms (for example, Blogger and Word Press) are free.
The word “advocacy” implies that you are speaking for someone else. But do you have the right or the permission to speak for that person or group? This is an important question to ask yourself before you start an advocacy blog.
If you are intimately involved with the cause you are advocating for, if the cause affects you personally or the injustice has occurred in the town or city in which you live, then you probably don’t need to worry about whether or not you have the right to start an advocacy blog. But if the issue is occurring in another country or affects someone that you do not know personally, it’s advisable to do some checking around before you begin your blog.
In case of expertise for the blogging, it’s totally the online platform which means it is created to use without any expertise to the blogging software platform. All you need is to be familiar with the platform and the language for the content.
Here I listed some of the entities that I found as the parameter for the good blog . I think it will certainly help to manage our contents in the blog and make it more effective.
- Good title: the main theme and the goal of the blog must be reflected by your title and its regarded to be short and simple to understand.
- Clear goal: what you want to deliver through the blog must be distinguished so that the reader could be interested to your content but the language and the pattern must be clear and concise.
- Divide the contents to the blocks: have to break your blog or article up into bites. If people see a lot of text without any sections, points, pull quotes, or other visual aids to break up the lengthy text, they tend to check out and move on.
- Keep suspense till the end: When reading a blog or article, most people make a decision in the first 1–2 sentences whether they will continue to read or not. Grab attention with your lead
- Remember Social media: Everything must be written with social media in mind. It’s helpful to include pull quotes that can be sent out through various social media channels as stand-alone pieces of content.
- Call readers to action: You always have to have a call to action. Every blog or article needs to have points that it makes, but without a call to action it cannot make a difference.
- Show and tell: Photos and images are key for the better representation of your content if available. Anytime you can add a photo, you increase readership. For example, on Facebook the photos are clicked on 10 times more than the statements, according to some reports.
- Be up to date and give up to date:
Blog is a great advocacy tool because it allows any individual with an Internet connection to launch a campaign for social change with a potentially global reach. It gives ordinary citizens incredible power to question authority, act as alternative sources of information, organize supporters, and lobby those in power.
Free and easy set-up is only one of the benefits of launching your cause on a blog. Blogs are also highly interactive. Each post, or article, has a section where site visitors can leave comments, allowing them to become a part of the site’s community and thus feel more engaged in your cause. In addition, blogs make it easy to work with multiple authors, allowing you to share the work of updating the blog. Finally, you can embed multimedia content – like photos, video, and audio – into your posts. This kind of eye-catching material is important to make the blog engaging and appealing to users.
Social change is at your finger tips
So Let’s talk as much as we can so that whole world could listen to our problems and know about our surroundings situation. Let’s start to BLOG FOR CAUSE.